Yosemite: Rights to its Legacy and Name

Yosemite Rights to its Legacy and NameThe planet Earth is an endless demesnescape of natural beauty, live by people of many different gardenings, races, and ethnic groups, each speaking various languages and practicing numerous religions. No matter ones religion, language, race, culture or ancestry, we be all one human race living on one planet. We ask inherited the planet Earth from our ancestors at that placefore it is an big part of our heritage, traditions, and cultures that make us who we are today. To appreciate our adorns and the beauty of our planet, one must look for and appreciate its many wonders. Whether one lives in the suburbs or the city, it is most likely it is a short drive to see the beauty of the Earths reachscapes that surround us.Aside, from natures scenery, on that point are many geographical settings that are a huge part of our heritage and civilization. Many of these landscapes are defined as heathen landscapes, geographic area where a historical e vent or places which orient evidence that a person or a group of people have had a ethnic impact(NPS). The Cultural landscape Foundation defines these landscapes, as those sites that include historic sites, historic designed, historic vernacular and ethnographical landscapes, which reveal aspects of the countrys origins and relationships with the natural world(TCLF).Many countries have their own cultural landscapes that attract visitors from around the world, each whirl its own unique aspects of the world and provides scenic, economic, ecological, social, recreational, and educational opportunities(TCLF). These cultural landscapes are pictures, similar to a family portrait, which one cherishes, hold dears and conserves for the future generation. These images tell a story that teaches us about our history, cultures, and traditions. One cultural landscape that is an important part of North Ameri flowerpot heritage is Yosemite guinea pig third estate, which is situated in calc iums central Sierra Nevada masses Range(NPS). This American antiquity is rich in ethnographic landscapes, which are natural resources that connect people with heritages, land settlements, sacred religious or ceremonial grounds, communities, and geological structures (TCLF). This federally designated park consists of 747,956 acres of wilderness, roughly the sizing of the state of Rhode Island and is home to five of the worlds highest waterfalls and groves of Giant Sequoias (NPS).Yosemite is an archaeological wonder, which tells the story of Americas rich history long in the beginning Christopher Columbus came to America. The recorded history is that of the first settlers, the Ahwahneechee, the Native American people who lived on the land 8,000-10,000 age ago (Hamilton 12). match to US Parks website the native people of Yosemite had a rich heritage and culture of traditions, religion, songs and lived fairly peacefully in the Sierra Nevada foothill, until the arrival of Euro-America n miners (US Parks). During the California Gold Rush (1848-1855), European- American settlers travelled to the Sierra Nevada to mine the land and seek their fortunes (Hamilton 12). Soon later on their arrival, the local natives desperately tried to protect their homeland from the white settlers greed and the damage they are doing to their land. By 1849, thousands of miners had settled in the Sierra Nevada, forcing the natives in the valley region. In retaliation, the native attacked the prospectors, leading to Mariposa War in December 1850 (Military Museum). In hopes of end the conflict, James Savage, a businessman, and soldier of the Mexican-American Savage organized a militia of miners, who called themselves, the Mariposa Battalion, to violently wedge out the native populations and take over the land for the mining of gold (US Parks). The war ended in July 1851, with the signing of a peace treaty and also led to the discovery of the Yosemite Valley (Military Museum). The discov ery outflank across the world, drawing to a greater extent settlers to the area.In the familys that followed, given Yosemites uniqueness of natural landscapes and formations, the park attracted photographers and operative to create images of the majestic landscape, hence nicknaming it The Incomparable Valley (NPS). The valley also caught the attention of scientist, historians, and educators, who studied the landscape and the natural environment (NPS). However, over time the valley began to show signs of ecosystem damage, and for that reason, President Abraham Lincoln stepped in and created the Yosemite shell out Act, to protect Yosemite Valley and the Mariposa Grove(MilitaryMuseum.org). The act was signed in 1864, relinquishing the land to the State of California, making it the first land ser aside wholly for preservation, public use and our kingdoms first state park(Military Museum.org).According to the subject area Park Serv methamphetamine, an estimated 4 million people fro m around the world visit the park each year to enjoy the majestic beauty and history of yesterday(NPS). For the outdoor adventurer, the park offers camping, hiking and for the more adventurous, the thrill of rock climbing. Tourists can explore the historic mining sites, tour the primate lodging establishments, and villages of theAhwahneechee people. For educators, students and visitors who want to learn the history and explore the geological findings, the Yosemite Museum houses a magnificent collection of more than four million artifacts and over 10,000 books (NPS).In 1984, UNESCO, the united Nations Educational, Scientific and Cultural Organization, recognized Yosemite national Park, a natural and cultural heritage site which is of import to humanity and the enjoyment of future generations and declared it a orbit Heritage Site (UNESCO). As a WHS, Yosemite is protected by the mission of the arena Heritage Convention, an international partnership and legal presentation which sa feguards cultural or natural places of outstanding universal value(UNESCO). To date, there are 1677 sites on the WSH list, and each year more are added or removed. Currently, 55 WHS, in threat of disappearance caused by natural deterioration, causes or disasters, land development, war, and or changes in ownership (UNESCO). In 2016, Yosemite guinea pig Park was is such danger and needed the service of UNESCO to protect it.For as Yosemites tourism grew, so did its need for a park management plan, contracts, and services from out-of-door the US Parks Service and eventually, Yosemite was operating like Disney World, with themed hotels, concession stands, restaurants, and attractions. With that came big business and profits for those businesses not associated with the parks service and government of California. Even though Yosemite is a national landmark and protected by the state of California and the federal government, the Antiquities Act, the Parks Service, and UNESCO, the park is in peril. It is not in danger of environmental issues or changes due to human impact, the danger lurches from a big commercial enterprise.On March 1, 2016, US Park Service decided not to renew the contract of Delaware North, the hospitality company, who since 1993 operated the restaurants, hotels, shops, and other properties at Yosemite Park (Fuller). When the contract expired, the company took claim to the parks name and properties and refused to turn it over to the new hospitality company, Aramark (Hiltzik). Thus, forcing the interior(a) Park Service to either buy back the name or rename on the park, hotels, and attractions. According to an article in the Washington Post, journalist Sarah Kaplan stated that on the day Delaware Norths contract expired, both subject area Historic Landmark were renamed. The Ahwahnee Hotel became the Majestic Yosemite and Curry Village was renamed Half-Dome Village(Kaplan). All merchandise bearing the name Yosemite National Park was removed from g ift shop(Kaplan). According to an article written by attorneys Klein Wilson, the lawsuit, has transformed the park into a place where visitors feel as if greed has infiltrated their world (Klein Wilson). Changing the iconic call would take away everything we have come to know and cherish about the uniqueness, history, and heritage of the park. For the exclusive purpose of greed, a company is glum to destroy the name of a national world heritage site, a global antiquity and a natural wonder of the world.A similar shield of the rights to cultural prop is the political and scientific legal battle over -tzi the Iceman who was found near Hauslabjoch in the -tzal Alps. According to the story, On September 19, 1991, two German hikers came across a well-preserved body of a man frozen in the ice (South Tyrol Museum). Since the discovery site was in close proximity to the Austrian-Italian border, neither government knew who had claimed to the 5,300-year-old corpse (South Tyrol Museum). After an investigating by Austrian scientists and archeologists, who believed him to be an ancient Austrian Trader, they nicknamed him -tzi, after the region in which he was found. (South Tyrol Museum). However, after further research, it was discovered that the Iceman was actually an Ancient Italian Trader and the Italian government demanded the reward of their cultural property. In 2001, based on this scientific evidence, Ortzi was returned to his homeland and now rests in the South Tyrol Museum of archeology in Bolzano, Italy (South Tyrol Museum).In the case of Delaware North vs.Yosemite, the battle is over the legal rights to the trademarked name of a national icon. According to an article by Thomas Fuller, in the NY Times, the United States Trademark Act exclude a trademark that falsely suggests a connection with a national symbol (Fuller). Fuller furthermore states, according to Sarah Maxwell, an official at the trademark office, the law bars trademarking national or state flags, however there was no explicit prohibition on the trademarking of other American icons(Fuller)According to Dan Jensen, a adviser to Delaware North, trademarking is a standard practice and Delaware North just wants its successor, Aramark, to pay for the full value of the intellectual property it is now managing(Hiltzik). smart propertyrefers to creations of the mind, such as inventions literary and artistic works designs and symbols, names and images used in commerce(WIPO)A1. In this lawsuit, the logos, images, and designs created by Delaware North are legally owned by them. Even though there are federal acts, and organizations like UNESCO to protect and preserve our national landmarks and cultural antiquities, there are loopholes that stand companies and groups to stake a claim to the properties. For example, many famous stadiums and arenas names are changed to sponsors name. To name a few, Riverfront area, became Cinergy Field, San Diego Stadium was renamed Petco Park a nd legendary Candlestick Park is now known as ATT Park (Morran). Although stadiums arent national landmarks, they even hold the same historical significant for those who grown up going to those stadiums. For instance, baseball player, Willie Mays played his terminal game of his career at Shea Stadium, not Citi Field. A2Larry Bird played basketball at the renowned capital of Massachusetts Garden, not at TD Garden. A3A4A5A6When did we become a country where selling and profit were more important that A7holding on to our heritage? Our nations capital is named after our first A8A9president George Washington. The Kennedy and throneson Space Centers are named for presidents John F Kennedy and Lyndon Johnson, who supported the situation program. Many buildings are dedicated to soldiers and others who have made the ultimate sacrifice for their country. If we allow corporations to change the names of these properties, we are permitting them to disrespect the memory of these great people and our history. We should never allow corporations for the mere purpose of marketing their products to change the names of historical sites and national landmarks. What if Taco Bell, bought the Statue of Liberty, would it be renamed The Taco Bell Lady? As more and more concessionaires, like Pepsi, Papa John, and A10Starbucks, are operating at historical landmarks, will the case of Delaware North set a precedent? Imagine Yellowstone Park, being Starbucks Park or Niagara Falls, renamed Papa John Falls. This is what will happen if we continue to consent to commercialization of America.A11A12A13As an American citizen, one should stand up to the greed that threatens to destroy our heritage. We should look beyond the laws and statutes that allow companies to take away the names of cultural landscapes and properties that represents our nation and its people. It is our responsibility to protect and preserve this planet we inherited, and as in doing so, we are respecting and preserving the legacy of every World Heritage Site, so as to preserve the history for future generations.Works Cited Beck, Warren A, and Ynez D Hasse. California and the Indian Wars Mariposa Indian War, 1850-1851. California and the Indian Wars Mariposa Indian War, 1850-1851, www.militarymuseum.org/Mariposa.html. Accessed 2 Mar. 2017.Fuller, Thomas. Bitter press Dispute Extends to Who Owns Yosemite Names. The New York Times, The New York Times, 1 Mar. 2016, www.nytimes.com/2016/03/02/us/bitter-contract-dispute-extends-to-who-owns-yosemite-national-park-names.html. Accessed 1 Mar. 2017.Hamilton, John. History. Yosemite National Park, Abdo Pub., Edina, MN, 2005, p. 12.Hiltzik, Michael. The Corporate Grab back the Yosemite Park Trademark Clash. Los Angeles Times, www.latimes.com/business/hiltzik Accessed 15 Mar. 2017.Kaplan, Sarah. A Private Company Trademarked the Phrase Yosemite National Park. Should the U.S. Pay to Get It Back? The Washington Post, WP Company, 21 Mar. 2016, www.washingtonpost. com/news/morning-mix/wp/2016/03/21 Accessed 10 Mar. 2017.Klein Wilson. Defend Yourself against right of first publication Infringement. Klein Wilson, 1 Mar. 2017, www.kleinandwilson.com/blog/2017/03/defend-yourself-against-copyright-infringement.shtml. Accessed 2 Mar. 2017Morran, Chris. 20 Years Ago, Only 1 Baseball Stadium Had A Corporate Sponsor Now All But 9 Do.Consumerist, 27 Sept. 2016, consumerist.com/2014/02/06/20-years-ago-only-1-baseball-stadium-had-a-corporate-sponsor-now-all-but-9-do/. Accessed 11 Mar. 2017.NPS. Defining Landscape Terminology / Cultural Landscape Guidelines. National Parks Service, U.S. Department of the Interior, www.nps.gov/tps/standards/four-treatments/landscape-guidelines/terminology.htm. Accessed 6 Mar. 2017.NPS. Rethinking the National Parks for the twenty-first Century. National Parks Service, U.S. Department of the Interior, www.nps.gov/policy/report.htm. Accessed 5 Mar. 2017.NPS. Yosemite National Park Celebrates 120th Birthday on October 1. Na tional Parks Service, U.S. Department of the Interior, www.nps.gov/yose/learn/news/yose120.htm. Accessed 5 Mar. 2017..South Tyrol Museum of Archaeology. The Discovery. South Tyrol Museum of Archaeology, www.iceman.it/en/the-discovery. Accessed 1 Mar. 2017.TCLF. About Cultural Landscapes. About Cultural Landscapes The Cultural Landscape Foundation, The Cultural Landscape Foundation, 2001, tclf.org/places/about-cultural-landscapes. Accessed 6 Mar. 2017.UNESCO. UNESCO World Heritage Centre. http//whc.unesco.org/En/Culturallandscape, whc.unesco.org/. Accessed 2 Mar. 2017.US Parks Yosemite National Park History. Yosemite National Park History, National Parks Travel Guide Road Trip Planning, www.us-parks.com/yosemite-national-park/history.html. Accessed 5 Mar. 2017.WIPO. What is Intellectual Property? WIPO World Intellectual Property Organization. Accessed Web. 12 Mar. 2017.A1Inserted IPOA2Inserted ,A3Deleted,A4DeletedipoA5DeletedsA6Deleted,A7Inserted ereA8Inserted teA9Inserted aA10Ins erted ,A11DeletedasA12DeletedoA13Deleteds